The 34th edition of the Toronto International Film Festival brings about important change to the Cadillac People’s Choice Award. In addition to the main feature award (Slumdog Millionaire won last year) for 2009, there will be new Cadillac People’s Choice Awards presented in separate documentary and Midnight Madness categories. The awards are chosen by audiences through a voting process that takes place at screenings throughout the Festival.

TIFF’s Real to Reel program that showcases the documentaries has some especially thought provoking films this year. Early favorites might be Chris Smith’s COLLAPSE. A candid look at the media empire of Italian prime minister Silvio Berlusconi in VIDEOCRACY has been stirring buzz. We also hear great things about WAKING SLEEPING BEAUTY, an insiders look at the Disney animation empire that recently wowed Telluride Film Festival audiences.

A Cadillac People’s Choice Award will also be presented to favorite Midnight Madness feature. An early favorite in this category could be the already much talked about JENNIFER’S BODY, featuring a demonically possessed Megan Fox and written by Oscar winning Juno scribe, Diablo Cody. But vampires from another Midnight Madness feature, DAYBREAKERS, led by Ethan Hawke could give JB a run. And of course, there are still eight other films in the Midnight Madness program for consideration.

One thing for sure, competition for the Cadillac People’s Choice Awards will be tight. We’ll just have to wait and see what the TIFF audiences decide when the awards are presented on September 19th.

This entry was posted on Tuesday, September 8th, 2009 at 10:42 am and is filed under Awards, TIFF News, Toronto. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.